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 Resident evil Outbreak promotion goes wrong
Resident Evil Weird marketing campaigns, Capcom have created panic among mobile users with the spread of a so-called t-virus that has supposedly been 'infecting' phones via unsolicited text messages. The t-virus is a reference to Resident Evil and the SMS messages are simply designed to promote the forthcoming release of Resident Evil Outbreak for PS2.

A typical message reads: "Outbreak: I'm infecting you with t-virus, my code is ******. Forward this to 60022 to get your own code and chance to win prizes. More at t-virus.co.uk." The website encourages people to "log in now to try and infect more people for free". Anti-virus consultants Sophos have taken exception to the campaign and have pointed out that it generates work for IT departments and anti-virus support desks who have to reassure users that it is not a genuine infection.

"The messages themselves are not infectious but some people have panicked that they might have received a real mobile phone virus," says senior technology consultant Graham Cluley. "This marketing campaign seems particularly ill-conceived, particularly as there is so much genuine interest in the mobile virus threat at present."
Posted by Z Tuesday, March 31, 2009 (20:24:07)
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